I’ve blogged a lot over the years about the challenges of buying and implementing CRM software. I was conscious that there wasn’t that much easily accessible practical advice out there, so I figured it was time to get these posts into one place, and combine them with new material in order to, hopefully provide, a practical guide to anyone looking at purchasing CRM technology.
The result is a 42 page e-book entitled ‘an industry insider’s survival guide to buying and implementing CRM software’. It can be downloaded from here. It’s free. There’s no need to sign up, but all feedback is gratefully received as I’m intending release some further iterations, based on the responses I get.
I’m also planning on adding some additional titles, so any feedback on areas that might be of interest, would also be well received.