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Month: May 2009

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Independent CRM consultants and their role outside CRM software selection…

May 16, 2009 Richard Boardman1 Comment

One of my training partners was telling me about one of his client’s purchase of a Microsoft CRM system, as we were out running this morning. As the story went the client had settled on MS CRM as the preferred technology and then went on to find an implementation partner. Continue Reading

The tyranny of the CRM change request…

May 9, 2009 Richard BoardmanLeave a comment

Conspectus asked me to write an opinion piece for them on matters of my choosing pertaining to CRM technology. While I suspect they would have preferred something rather more topical regarding CRM and Twitter, or CRM and H1N1 for example, I warmed to the topic of the CRM vendor’s fixation Continue Reading

On CRM and User Acceptance Testing…

May 2, 2009 Richard BoardmanLeave a comment

Having sat through countless sales presentations over the years where vendors have rhapsodized about their carefully honed implementation methodology I can observe that the reality rarely measures up to promise of the pitch. One manifestation is the quality of what gets delivered into the user acceptance testing (UAT) phase where Continue Reading

Contact

  • E-mail Richard Boardman
  • www.mareeba.co.uk

About


Richard Boardman is founder of Mareeba CRM Consulting, a UK based independent CRM consultancy. He works with mid-sized organisations to help them increase efficiencies and growth through the more effective use of CRM technology.

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