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Month: November 2005

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Robbing Hood…

November 30, 2005September 14, 2025 Richard Boardman

There was an interesting article in the 5th December edition of BusinessWeek entitled ‘Shaking up Oxford’. It detailed the major challenges faced by John Hood, the new vice chancellor, in shaking up Oxford University to improve its standing in the global league of top universities. Echoing the entry I made Continue Reading

Fragile Faith

November 21, 2005September 14, 2025 Richard Boardman

I met with a client a couple of weeks ago. Four years previously they had invested a decent six figure sum in an implementation of CRM technology. As time passed the system steadily fell into disuse, and the company wanted to review the best way forward. The software they had Continue Reading

A smooth transition…

November 14, 2005September 14, 2025 Richard Boardman

Interesting conversation last week. One of our clients had recently lost a couple of key sales staff. Since they don’t have a big sales team, this represented a reasonable proportion of their sales capacity, and had the potential to be highly disruptive in the countdown to their year end. When Continue Reading

The light is better there…

November 8, 2005September 14, 2025 Richard Boardman

Reading through a book called ‘Peopleware – Productive Projects and Teams’ by Tom DeMarco and Timothy Lister I came across the following quote: ‘If you find yourself concentrating on the technology rather than the sociology, you’re like the vaudeville character who loses his keys on a dark street and looks Continue Reading

If you don’t know where you are going…

November 1, 2005September 14, 2025 Richard Boardman

One of the things that has struck me over the years is how few organisations spend any great time defining and documenting their requirements for a CRM system before plunging into the frenzy of vendor selection. I don’t think it’s a coincidence that the same organisations have struggled to realise Continue Reading

Contact

  • E-mail Richard Boardman
  • www.mareeba.co.uk

About


Richard Boardman is founder of Mareeba CRM Consulting, a UK based independent CRM consultancy. He works with mid-sized organisations to help them increase efficiencies and growth through the more effective use of CRM technology.

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