Mareeba

Mareeba is a vendor independent CRM consultancy committed to the single objective of helping organisations gain more value from new or existing CRM deployments.

Mareeba was set up in response to the difficulties many organisations were experiencing in realising the promised value from their investments in CRM technology. We found that CRM software vendors often struggled to apply their technologies in a way that benefited the customer, and yet our experience showed that CRM technology had the capacity to very significantly improve a company’s profitability when implemented effectively.

Mareeba offers a range of planning and implementation services, designed to operate in tandem with the selected CRM vendor, in order to deliver an order of magnitude higher return on investment than when working with the technology provider alone.

Mareeba was established by Richard Boardman in 2004. Richard is an MBA, and eleven year veteran of the CRM industry, and has been involved in over 200 CRM implementations. Richard’s web-log is available through the following link www.mareeba.co.uk/blog.