5 ways to unlock customer potential in a B2B environment…

by Richard Boardman on January 23, 2009

Mycustomer.com asked me to do a guest blog-post for them. The piece I put together was around how CRM technology can support the growth of business from the existing customer base in a business to business environment. Since this can be reasonably accessible ‘cash in the attic’, it seemed fairly topical in the current environment.

The post can be found here.